Grow your business and your joy!

professional & personal coaching
writing & editing

Links to Aysha’s Businesses

InhabitYourDreams.com is a blog supporting healthy, joyful relationships to self, others and work. Aysha shares her passions for travel, writing, personal and business coaching and updates on workshops.

GreenRoads Realty LLC is New Mexico’s first truly green real estate agency for eco-conscious buyers and sellers.

eZine, Green Living New Mexico, features original stories on local arts and culture, cuisine, non-profit organizations and green homes and technologies.

Go Realty, Santa Fe’s only exclusive Buyer’s Agency.

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Additionally, Aysha designed and manages these websites:

Patricia Barakat is a gifted intuitive healer and facilitator of Conscious Evolution.

Charles Mann is a world-class photographer specializing in gardens and the Southwest U.S.

Glassblade features the work of international glass artist/designer and fabricator David Wagner.

Bridges To Santa Fe assists businesses in relocating to Santa Fe, NM.

Visit my Blog
Read Green Living eZine
Join me on Facebook

Linked In Profile
Twitter: @gogreenroads

AYSHA GRIFFIN

830 Paseo de Don Carlos • Santa Fe, NM 87501 • Tel: (+1) 505.995.0195 

Email: CelebrateGreatness@yahoo.com

MARKETING / COMMUNICATIONS / CREATIVE DIRECTOR

¬Proven ability to analyze, recognize and capitalize on market trends, employing effective and creative strategic communications for long-term business growth.

¬Maintained full responsibility for creating and managing marketing and PR campaigns (including copy writing, editing, design, production of educational and collateral materials for print, broadcast & internet media) for measurable results in multiple industries over 20 years.

¬Developed and delivered persuasive presentations to secure client buy-in 100% of
the time.

¬High-energy collaborative management style in hiring and supervising creative and sales teams.

¬Proficient in many computer document and design programs, social networking, SEO

¬World traveled; comfortable with ethnically diverse groups

PROFESSIONAL EXPERIENCE

President
    Inhabit Your Dreams!  Worldwide    2010-Present
    www.InhabitYourDreams.com
    Business coaching, training, strategic planning and cost-effective marketing
    implementation to businesses, non-profit organizations and creative individuals.

Owner/Qualifying Broker/Marketing Director

GreenRoads Realty Santa Fe, Santa Fe, NM  2003-Present

www.GreenRoadsRealty.com, Publisher of: www.GreenLivingNewMexico.com
formerly www.GoRealtySantaFe.com

•Established a successful virtual residential real estate sales agency in a highly-competitive market through trend-based strategic internet niche-marketing and in-depth personal consultation to luxury-home buying clients. 

•Specializing in Buyer’s Agency, triple sales from $5 million (2003) to $16 million (2006), sustaining top 5% level among brokers through market downturn.

•Provided leadership, training and supervision to sales and administrative staff, while building and maintaining relationships with hundreds of clients and vendors.

•Designed and implemented marketing and branding strategies to meet organizational objectives. Analyzed customer research, market conditions and competitor data, directing all marketing activities and budget management.

•Author of the “Santa Fe Green Building Guidelines”.

Co-Founder/Marketing Director
Bridges To Santa Fe, Santa Fe, NM (http://www.BridgesToSantaFe.com) 2008-Present
“Bridges” offers full-service consulting and single-source solutions for businesses and executives to ensure successful relocation to Santa Fe.

•Developed concept and website to attract and serve business relocations.

•Secured a 2-year contract between SOFA and the City of Santa Fe’s Convention and Visitors Bureau and received $25,000 grant from City of Santa Fe Economic Development to hold receptions during SOFA 2009 to promote the City, track business interest, provide list of prospects and make recommendations.

Vice President/Marketing Director
Santa Fe Center for Creative Management, Santa Fe, NM  2001-2004

•Created brand and print and web materials to promote programs empowering and supporting product development for NPOs.

•Solicited and procured contracts with 27 NM agencies, designed and presented workshops, coordinated events and provided follow-up counseling and support for strategic market positioning and product branding.

Owner/Marketing Director

Studio A Communications & Marketing, Colorado, California, New Mexico  1985-2003

•Established a full-service advertising/public relations and desktop agency providing top-quality marketing and management solutions to a wide variety of businesses, professionals and non-profits agencies, including assessing and facilitating positive changes within their organizations, branding, product development and market segmentation.

•Developed and facilitated workshops in corporate leadership training, team building, non-profit fundraising and community relations.

•Implemented successful marketing strategies and public relations campaigns.

•Produced a huge variety of promotional, education and collateral materials.

•Featured in Mother Earth News “10 Best Home Businesses” and in the book “Working From Home” by Sarah and Paul Edwards.

Media Relations Specialist/Project Manager
Colorado Department of Revenue, Denver, CO  1985 (10 month project)

Designed, developed and managed all aspects of a statewide Tax Amnesty Campaign, hiring and collaborating with ad agency and department heads.

Editor/Reporter/Photographer/Radio News Director  1979-1985

Employers: Colorado Business magazine, Denver, CO; KHLO Radio, Hilo Hawaii

West Hawaii Today (daily newspaper), Kailua-Kona, HI; Seward Phoenix Log (weekly newspaper), Seward, AK; Methuen Publishing Co, Sydney, Australia

FORMAL EDUCATION

•Real Estate Salesperson License, 2001, Broker License 2003 (on-going education)

•Goddard College, Sustainable Ethical Enterprise Design Program, 2000

•Hendricks Institute, Life/Relationship Coach Certification, 1999 (160 hrs training)

•Colorado Motion Picture Commission, Camera-Ready Certification, Denver, CO 1995

•KCTV, video field production, producing/directing, editing, Santa Barbara, CA 1992

•NetPro Certified Business Plan Writer, VNB Center, Denver 1986

•University of New Mexico, philosophy, Albuquerque, NM, 1973-77

•Brooklyn Museum Art School, Brooklyn, NY, studio art 1971-73

TEACHING EXPERIENCE

•Santa Fe Community Foundation – directors’ workshops, 2003-2004

•Life/Relationship Coaching – more than 300 contact hours with clients, 1999-2010

•Peak Performance, Action Learning/Leadership Training, 1999-2001

•America Online – Online Forum Leader – home-based business, 1996-2001

•Young Entrepreneurs Assoc. – entrepreneurship/mentoring, 1997-99

•Small Business Administration (Colorado Springs, CO) – marketing 1996-98

PROUD NOTES

Oct. 2008 –- Inclusion “Vision Board: The Secret to an Extraordinary Life”
Sept. 2008 –- Chosen by Maison de la France, FAM Tour to the Midi-Pyrenees area.
Nov. 2007 -- Chosen by Madrid Chamber of Commerce, one of 7 U.S. Journalists chosen to attend int’l trade show at IFEMA and report on Madrid’s incentives for U.S. entrepreneurs.

Available Immediately • Will Relocate